ANG Luxury Website Design

OVERVIEW
I created the visual experience for the premier Real Estate Luxury Agency in Bucharest. 

PROJECT BRIEFING
The client desired an outstanding design that could balance beauty with conversion.

STRATEGY & METHODS
I had a two-fold approach: carefully plan a classic real estate structure, and elevate it through world-class design. We studied some of the best luxury websites and drew inspiration from the industry and related fields like interior design, fashion, and lifestyle.

I wanted to create a design that competes with top players in the global market, but also reflects the local culture enough to generate trust and leads.

The result was a website that's aesthetic, different, and features all the key components for a great conversion.

The visual style brings to the forefront the oversized photos of properties and people, creating an instant, emotional connection.

ROLE
CRO & Visual Designer